A safe, permanent, and nurturing home for every child.

• What: ProKids mobilizes our community to break the vicious cycle of child abuse and neglect.
• How: ProKids helps our community discover the power of investing in the promise of our children. We recruit, train, and support community volunteers to speak up for children who have been abused and neglected and help guide them into safe environments where they can thrive. ProKids creates alliances within the child protection system to maximize outcomes for our children.
• Why: To create a new cycle of growing up safe and secure, fundamentally changing the future for our children and our entire community.

ProKids is a committed community of passionate advocates who are:

• Collaborators for children: We look for the best possible outcomes for the children we serve. We make honest and independent recommendations, partnering whenever we can with others in the child protection system and community, to fulfill the promise of our children.
• Optimistic about outcomes: We confront challenges by optimizing strengths, measuring our results, and striving for what is possible. We are solution-oriented and believe change is possible.
• Learning: We are committed to continuous improvement in our work, valuing adaptability and joining with others to learn as well.
• Persistent: We do not give up on one another or our collaborators, knowing we create a better future together. Most importantly, we never give up on the children we serve.
• Respected and Respectful: We value the confidence the community has in us as professionals in the child protection system. We consistently work with integrity as we help break the cycle of child abuse and neglect. We work to mobilize a diverse community of allies who are vested in children’s well-being, realizing the value of many voices coming together to speak up for our children. We trust in one another, building a culture of belonging and inclusiveness as we work toward a common goal of a safe, permanent, and nurturing home for every child.